Episode 170 – Janet’s Clients’ Ads Case Studies
Janet’s Clients’ Ads Case Studies is our latest episode of Business Growth Time.
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Time Stamped Show Notes:
03:00 – Let’s talked about Ads
- Organic is great if you have the time to put into it.
- Paid advertising is one of the best ways to bring in new customers, get leads and increase brand awareness.
05:17 – Janet’s Client Ads on Baker Clients
- The current launch with the baker-she’s never run ads before.
- She’s already made something like 20 sales, which it is a $497 product.
- Right now she has 1,600 sign-ups just through the ads that Janet has done.
10:17 – Webinar Launch strategy
- When it comes to a webinar launch, we typically see anywhere from even $5 to $12 dollars a lead.
12:41- What is their Target Audience?
- They focused on her warm audience and then they tested some cold audiences of well-known bakers.
13:47 – Janet’s Client Ads for a coach
- We just did a webinar launch for her. We don’t call them webinars anymore, we call them master classes or just trainings.
- She’s a coach and she’s training women on how to live their best life.
- Used three creatives, basically, under each audience.
17:42 – Janet’s Client Ads for a high ticket funnel
- They launched ads over the weekend and they’ve documented what they’re doing on Youtube Ads.
- When you launch to book a call or book an appointment, you are going to spend a lot more money.
- They did launch and within 24 hours they had eight appointments set up.
- The biggest thing to remember is, you have to spend more money to make more money.
21:05 – Why and How You Should Hire a Facebook Ads Expert
- It’s really important to use a pro to hit that targeting properly.
- If you’re going to make that kind of money, then you might hire a professional.
22:15 – iOS14 changes in Advertising
- Some of the retargeting pieces have dropped.
- But the one thing that does affect the businesses with the ios14 changes is how difficult and how much work running Facebook ads has become. It is way more involved than it used to be.
24:36 – Where to find Janet E Johnson
- Just go the contact section and fill in the form to set up a call with me if you’re interested in learning more about being coached, want management or just learn about my services. We can definitely chat.
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